19 December 2016

Fashion e-commerce collects huge income on Harbolnas

Fashion e-commerce outlets like Zalora Indonesia and Lazada Indonesia have announced huge amounts in transactions during the first day of National Online Shopping Day (Harbolnas) on Monday.

Zalora Indonesia reported that it saw a 350 percent increase of income during the first two hours of Harbolnas' opening day compared to sales on the same day last year. Among the  most sought after brands were widely-known fashion labels, such as Nike, Adidas, Salt n Pepper and Zalora’s own brands.

The Harbolnas e-commerce sales, which provides features such as the COD payment method, order and tracking, as well as a 30-day return policy, also reported that it had packaged and sent all items of the first day of transactions from its warehouse within seven hours on Monday.

“We hope the local e-commerce industry will continue to develop each year and create its place in Indonesian people’s hearts,” Zalora Indonesia CEO Anthony Fung said.

Meanwhile, Lazada Indonesia reportedly received up to Rp 143.34 billion (US$10.8 million) in gross income through transactions made on the first day of Harbolnas. Its biggest transaction during the day was reportedly Rp 367.52 million.

The company also said it had sent 37,144 make-up products within 12 hours on Monday and named fashion, houseware, health and beauty care as its most popular products. Among Lazada's most demanded products during the period were Quartz watches, Samsung Galaxy J2s, Sealware dining sets, Maybelline Lash Sensational Mascara and emergency lights.

Both companies will continue its flash-sales and price discount programs until Wednesday. 

Source: http://www.thejakartapost.com/life/2016/12/14/fashion-e-commerce-collects-huge-income-on-harbolnas.html